It takes more than just a Level 1 Certificate to run a successful CrossFit affiliate. In this series, learn about the various ways affiliate owners and trainers evolve and plan as they work to lead the fitness industry.

In Part 8, the conversation continues as CrossFit Inc.’s Tyson Oldroyd discusses the process of hiring trainers with Pat Burke of MBS CrossFit, CrossFit Verve founders Matt and Cherie Chan, Nicole Christensen of CrossFit Roots, and David Tittle of CrossFit Low Oxygen.

Christensen has a specific approach to hiring new coaches. First, the prospect observes a class and takes note of what stands out. Next, he or she watches a class with an eye on just one athlete and his or her interactions with the coach. Eventually, the trainee identifies individualized cues that are given, working on the essential skills of seeing and correcting. At that point, Christensen determines if the trainee has the potential to move forward in a coaching role.

Tittle uses a similar approach but says he takes another huge factor into account: personality.

The crew is in agreement that caring about the clients and the business is essential to succeeding as a coach—new or seasoned.

Video by Mike Koslap.

4min 42sec

Additional reading: “Experience Required” by Lon Kilgore, published July 19, 2016.

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